MEET RICHARD BENNETT
CO-OWNER OF ATHENA PERFORMANCE
OWNER OF CALIBRE PERFORMANCE COACHING
COMING FROM A COMBAT SPORTS BACKGROUND, RICH GOT INTO TRAINING IN THE GYM TO TRY AND HELP HIS PERFORMANCE IN KICKBOXING AND LATER AMATEUR BOXING, COMPETING IN AMATEUR BOXING FOR KRONK BIRMINGHAM (WAYNE ELCOCK’S GYM). AFTER ENJOYING THE PHYSICAL, PSYCHOLOGICAL AND CONFIDENCE BOOSTING RESULTS HE GOT FROM TRAINING, HE NOW SHARES HIS PASSION FOR TRAINING WITH MANY CLIENTS AND LOVES SEEING THE RESULTS THEY GET.
RICH’S COACHING JOURNEY STARTED IN KICKBOXING WHERE HE BEGAN ASSISTING COACHING SESSIONS UNDER INSTRUCTOR CLIFTON ELCOCK IN 2011. AT THE SAME TIME, RICH WAS WORKING IN THE LEISURE INDUSTRY AND COMPLETED HIS GYM INSTRUCTOR AND PERSONAL TRAINING QUALIFICATIONS. RICH QUALIFIED AS A BOXING COACH AND LEAD SESSIONS FOR ADULTS & CHILDREN, RECREATIONAL & COMPETITIVE BOXING IN REDDITCH, AS WELL AS CORNERING BOUTS AND RUNNING SATELLITE SESSIONS IN LOCAL SCHOOLS.
FOLLOWING THIS, RICH SET UP HIS OWN 1-1 COACHING BUSINESS CALIBRE PERFORMANCE COACHING AND BROADENED AND FURTHERED HIS SKILLS AND KNOWLEDGE THROUGH COMPLETING COURSES IN STRENGTH & CONDITIONING AND JOINING COACHING & FITNESS BUSINESS MENTORSHIPS RAN BY TOP STRENGTH & CONDITIONING COACH MENTORS INCLUDING RIC MOYLAN, S&C COACH TO RICKY HATTON AND SCOTT QUIGG.
WORKING WITH A BROAD MIX OF CLIENTS, RICH DELIVERS QUALITY PERSONAL TRAINING, UTILIZING THE FOLLOWING METHODS: STRENGTH TRAINING, CONDITIONING WORK, PLYOMETRICS, OLYMPIC WEIGHTLIFTING, AND BOXING TRAINING WITHIN SESSIONS TO HELP CLIENTS ACHIEVE THEIR DESIRED RESULTS. RICH BELIEVES IN EFFICIENT WORK WHERE CLIENTS CAN GET TIME EFFICIENT RESULTS THAT STILL ALLOW THEM TO ENJOY THEMSELVES AND FIT TRAINING INTO A BUSY LIFE.
CLIENTS GOALS VARY FROM WEIGHT LOSS, BUILDING MUSCLE AND STRENGTH, GENERAL FITNESS AND HEALTH TO MORE SPECIFIC ATHLETE GOALS. RICH WORKS AS A S&C COACH FOR TALENTED PROFESSIONAL BOXERS DYLAN NORMAN, SIMON IBEKWE & JAY VAN GELDER WHO HAVE ALL SEEN IMPROVEMENTS IN PERFORMANCE SINCE WORKING WITH HIM.
IN APRIL 2022, RICH PARTNERED WITH DAN ALLEN AND ATHENA PERFORMANCE OPENED ITS DOORS, A PRIVATE STRENGTH & CONDITIONING GYM IN REDDITCH EQUIPPED WITH FUNCTIONAL TRAINING KIT AND BOXING BAGS WHERE RICH NOW DELIVERS 1-1 PT AND GROUP PT SESSIONS. ALWAYS STRIVING TO BETTER HIMSELF, RICH CONTINUES HIS DEVELOPMENT AND IS CURRENTLY MENTORED BY RIC MOYLAN & DAN HOWELLS AS WELL AS BEING IN THE FINAL YEAR OF A STRENGTH, CONDITIONING & SPORTS NUTRITION DEGREE. RICH HAS ALSO WORKED AS A TRAINING EDUCATOR FOR ARROW FITNESS EDUCATION WHERE HE HAS LED PT COURSES, GUIDING AND QUALIFYING THE NEXT GENERATION OF PERSONAL TRAINERS.
QUALIFICATIONS
STRENGTH & CONDITIONING COURSE LEVEL 4 CIMSPA
DIP HE SPORT & FITNESS
CERT HE SPORT, FITNESS & MANAGEMENT
LAO LEVEL 3 NVQ DIPLOMA IN PERSONAL TRAINING (QCF)
ENGLAND BOXING LEVEL 1 COACH
1ST DAN KICKBOXING, BLACKBELT
FOCUS AWARDS LEVEL 1 IN COACHING WEIGHT LIFTING (BWL)
